Should you pivot or should you proceed? How do you decide? [VIDEO]

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Every day entrepreneurs make decisions – big ones, small ones, ones that may not even seem to matter.

But, there are often bigger decisions to be made about the direction of your startup. Should you proceed on the path you are travelling or, do you pivot?

This is where big businesses differ from startups. Big businesses are executing a known business model. Startups are often searching for a business model that will take their innovative idea from concept into a success.

So, there will come a time where you will need to decide if you should proceed on the current path, pivot or, pack up and start again. From scratch.

In this video from the Kauffman Founder’s School, Steve Blank explains the thinking and mindset that an entrepreneur must have in order to make these types of tough decisions. And Blank knows a thing or two about startups.

(Image source: Bigstock)

Pivot or proceed: how to decide

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