Learn from FOUR of Australia’s LEADING minds on web MARKETING and DESIGN.
Success in online marketing requires excellence in two areas – an understanding of the ‘purpose’ and ‘personality’ of any given project.
‘Online Marketing by Design’ will draw on the experiences of real business owners and creative professionals to determine what constitutes well designed and commercially effective online marketing.
Learn from leading Australian web entrepreneurs!
JAMIE DRIVER (LifeLounge, TheVine.com.au)
James Driver co-founded Lifelounge in 1999, at the coal face of the digital revolution San Francisco Sillicon Valley, when raising US$40 million seemed easy for anyone with a good sales pitch and a half baked idea.
Since then (back in Australia), Driver has created some of Australia’s largest youth digital properties, including Fairfax joint venture TheVine.com.au.
Driver combines industry research with cutting edge websites to monetise the digital world for Lifelounge, its JV partners and its clients.
MICHELLE MATTHEWS (Bar Secrets, DRINK iPhone)
Michelle Matthews set up her own publishing company, Shopping Secrets Pty Ltd, in 1998, as a way to make a living combining shopping and travelling.
The series now includes titles for destinations across the world including Melbourne, Sydney, Brisbane, London, Hong Kong, Edinburgh, Dublin, Barcelona and Ibiza.
In 2008, Matthews extended her product range to include more than 10 Australian iPhone applications, including the popular ‘DRINK’ bar directory and guide.
ZOE WARNE (Fosters, Snowgum, Origin Energy, August)
Zoe Warne is co-founder of multi-award winning digital agency August and one of Anthill’s 2008 and 2009 30under30 Award Winners.She has provided digital strategy and services to some of Australia’s biggest brands, including Foster’s Group, Snowgum and Origin Energy. Warne is also a regular co-host on ABC 774 radio’s Conversation Hour.
CRAIG REARDON (TheEteam.com.au)
Craig Reardon is a veteran of Melbourne’s eBusiness scene having worked in the industry since 1995 for household names such as Telstra, Yellow Pages and The Age / Citysearch following a career in the Corporate Communications field.
Passionate about assisting smaller organisations with their web presence, in 2003 Craig established The E Team – an independent web services firm that provide a wide range of world class online solutions and services at affordable rates.
Craig has also established himself as one of Australia’s leading commentators on the web as it applies to SMEs. In addition to becoming a columnist for leading online magazine Smart Company he has delivered more than 100 talks, seminars and events on eBusiness for SMEs.
When: Tuesday, 17 November 2009
Time: 6pm (start)
Cost: $60 inc. GST ($45 for Early-Birds & Discount Code Holders)
Register with Anthill and pay only $45! Save 25%.
Want more? Why not attend the…
In this half-day workshop, you will learn…
- How to create online promotions to facilitate commercial outcomes.
- How to understand and commercially exploit new social media tools.
- How to measure and monitor success at achieving these outcomes.
Half-day workshop for $495. Use the discount code and pay only $195!