Home ANTHILL TV Here’s a video to promote an ebook about Australian entrepreneurs to sell...

Here’s a video to promote an ebook about Australian entrepreneurs to sell mobile phones. Go figure.


Products ranging from surfboards to fresh juice — and specifically the Australian entrepreneurs who gave birth to them — are getting an unusual spotlight this week.

Seven entrepreneurs are being featured in a online book that will be unveiled as part of a launch event for Nokia’s E6 and E7 smartphones. Most of business trailblazers will be at the launch, scheduled from 4 p.m. to 5:30 p.m. 28 June at Simmer on the Bay in Dawes Point, Sydney.

The book (An e-book? Nokia doesn’t make it entirely clear. You can register for a free copy here) is called In Hindsight. According to a news release, the book “tells the stories, warts and all, of the challenges, big wins and lessons learnt of seven successful Australian entrepreneurs.”

The spotlightees are:

  • Jaimie Fuller, director and business guru behind global sportswear company SKINS
  • Hayden Cox, founder of Haydenshapes Surfboards & Inventor of FiberFlex, a custom-made surfboard brand distributed in more than 50 surf companies worldwide
  • Abigail Forsyth, founder of the KeepCup, the world’s first barista-standard reusable cup
  • David Handley, founder and producer of Australia’s free visual arts event Sculpture by the Sea
  • Will Young, director of cult brand Campos Coffee and New York Times honored coffee guru
  • Emma Welsh and Tom Griffith, the duo behind growing Aussie fresh juice company Emma & Tom’s

The book will also feature the story of Marcus Blackmore, chairman and son of founder of Australian vitamins and herbal products company Blackmores, and model-turned-entrepreneur Shelley Barrett, who set up global cosmetics company ModelCo.

Online book from Nokia features Aussie entrepreneurs