Comments on: “No entrepreneurs on new Commercialisation Australia board.” What about marketers? http://anthillonline.com/no-entrepreneurs-on-new-commercialisation-australia-board-what-about-marketers/ Business help for entrepreneurs, startups and small business owners in Australia | Business > Innovation > Technology > Entrepreneurship - Anthill Magazine: It's Where Ideas and Business Meet. Sat, 26 May 2012 06:30:00 +0000 hourly 1 http://wordpress.org/?v=3.1.1 By: Dan http://anthillonline.com/no-entrepreneurs-on-new-commercialisation-australia-board-what-about-marketers/#comment-29959 Dan Tue, 09 Mar 2010 00:05:16 +0000 http://anthillonline.com/?p=31756#comment-29959 2 levels. 1. is there a market for this? 2. is this technologically possible? in that order. It is too easy to pull the wool over the eyes of one or the other. Sounds like they have the technology covered but not he market. or am I falling into the government trap of yet another board! 2 levels.
1. is there a market for this?
2. is this technologically possible?
in that order.

It is too easy to pull the wool over the eyes of one or the other. Sounds like they have the technology covered but not he market.

or am I falling into the government trap of yet another board!

]]> By: Judd Leverton http://anthillonline.com/no-entrepreneurs-on-new-commercialisation-australia-board-what-about-marketers/#comment-29904 Judd Leverton Thu, 04 Mar 2010 15:21:50 +0000 http://anthillonline.com/?p=31756#comment-29904 It's not about being the best at what you do. It's about being perceived as being the best at what you do, and that requires great marketing. It’s not about being the best at what you do. It’s about being perceived as being the best at what you do, and that requires great marketing.

]]> By: Grant Smith http://anthillonline.com/no-entrepreneurs-on-new-commercialisation-australia-board-what-about-marketers/#comment-29892 Grant Smith Thu, 04 Mar 2010 09:38:13 +0000 http://anthillonline.com/?p=31756#comment-29892 James, in principle I agree with what you're saying. However, maybe there's also the problem of being able to staff a government board with private sector specialists. From a distant past when Michael Brogdan was still the leader of the NSW Liberal Party, I remember one quote he gave at a PRIA senior practitioners' function when asked why more private sector professionals weren't employed in strategic, developmental roles in government. He asked: "How many people in this room have more than 10 years' experience in business?" (aabout 80% of hands went up). "And how many of you would be prepared to take a pay cut to only $104,000, for a job you have to re-apply for every three to four years?" Zero hands. James, in principle I agree with what you’re saying. However, maybe there’s also the problem of being able to staff a government board with private sector specialists. From a distant past when Michael Brogdan was still the leader of the NSW Liberal Party, I remember one quote he gave at a PRIA senior practitioners’ function when asked why more private sector professionals weren’t employed in strategic, developmental roles in government. He asked: “How many people in this room have more than 10 years’ experience in business?” (aabout 80% of hands went up). “And how many of you would be prepared to take a pay cut to only $104,000, for a job you have to re-apply for every three to four years?” Zero hands.

]]> By: Tim Pethick http://anthillonline.com/no-entrepreneurs-on-new-commercialisation-australia-board-what-about-marketers/#comment-29891 Tim Pethick Thu, 04 Mar 2010 09:35:19 +0000 http://anthillonline.com/?p=31756#comment-29891 Definitely a great marketer Definitely a great marketer

]]> By: Harold Dimpel http://anthillonline.com/no-entrepreneurs-on-new-commercialisation-australia-board-what-about-marketers/#comment-29859 Harold Dimpel Wed, 03 Mar 2010 09:56:09 +0000 http://anthillonline.com/?p=31756#comment-29859 A marketer definitely! A marketer definitely!

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