Marketplacer, one of Australia’s fastest growing technology companies, recently successfully raised an additional AUD$11 million from private investors to enable it to accelerate global growth with a focus on global marketing, product development and securing acquisition and alliance opportunities as and when they arise.
The capital raising is the second major round of funding, following a similar raising of AUD$10 million in June last year. This raising was again led by leading entrepreneur Gerry Ryan of Jayco fame, who is also a member of the Board.
On the back of the first raising, Marketplacer has realised considerable momentum with triple digit revenue growth since July last year, an increased global presence and the launch of Tixstar, an Australian Sport and Entertainment marketplace. This next round will allow the group to take their proven success and fund its sales growth targets over the next 12 months.
Jason Wyatt, Managing Director of Marketplacer said, “We have proven business model that is tapping into companies needs to create global marketplaces in a short space of time. This has been demonstrated by our substantial growth over the past 12 months, and this next round of funding will allow us to drive growth even further – tapping into new customers and developing marketplaces for any product, anywhere in the world.
What has Marketplacer been up to lately?
With the introduction of Tixstar and Outdoria, Marketplacer now operates five marketplaces, which collectively receive 3 million visitors per month, an increase of over 133 per cent from July last year. It has also signed a further 1,170 retailers, taking the total to 2,203 and now delivers over $600 million million a year in leads to retailers.
The group has increased its global presence with the opening of an office in Belgium and they are in the process of opening offices in both England and Ireland.
“Our 12-month vision for the group hasn’t changed. We still aim to grow our business by partnering with companies and people who are interested in creating globally lucrative marketplaces. One of our most successful marketplaces, BikeExchange took 5 years to grow 400 retail stores and it has taken BikeExchange USA just over a year to do the same. This demonstrates that we were successful in our vision in lieu of the last capital raising and we hope to accelerate this over the coming year.” concluded Wyatt.
