Home Anty-Climax Marketing video gone viral? Make YouTube your company’s homepage!

Marketing video gone viral? Make YouTube your company’s homepage!

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You might remember a great marketing video by US creative agency BooneOakley we posted on Anthill TV a couple of months ago. At the time, we held it up as a model for how to market yourself online.

Well that video spread across the globe like, well, a virus. In fact, it has worked so well for BooneOakley that they took the interesting step of making their homepage – www.booneoakley.com – redirect to the video’s YouTube page. The YouTube video is designed like a web page and contains clickable links that take you to other videos by the team (portfolio work, news & bios, contact details).

What a great idea. Such a move would be sacrilegious for traditional marketing executives. But clearly the team at BooneOakley are anything but.

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