How to become a Key Person of Influence

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Latest Posts

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Cofounder dating scene hotting up as startup seeks out more partners

May 22, 2012 | Tech & Innovation

Cofounder Speed Date has come far in its mission to help entrepreneurs find equally passionate cofounders — a key bridge to success. But the startup — itself less than a year old — is now reaching out to more and more local partners in a bid to accelerate the process.

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How to live a memorable life. Simple steps to having a better memory [VIDEO]

May 21, 2012 | Management Matters

oshua Foer was once just a science journalist for publications like National Geographic, Slate, and the New York Times. After a year of exploring ancient memory training, he can add accidental U.S. Memory Champion to his list of accomplishments. If he can do it, anyone can.

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Are you involved in risky business? And we’re not talking about miming songs in your undies while wearing sunglasses

May 21, 2012 | Management Matters

Tom Cruise has a lot to answer for. The least of which is that classic scene in the movie, Risky Business. As an entrepreneur, you know only too well that legal compliance can make or break a business. The legal considerations for employees and the terms of their engagement with your company has many legal considerations to consider. If you’re not adhering to these, you are indeed, running a risky business.

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NICTA’s Scalify gets a $2 million jump in bid to juice up the gaming market

May 21, 2012 | Tech & Innovation

Outside gaming, NICTA’s technology can be used to improve the delivery of gaming and virtual environments that are increasingly being used for online learning and training. It also can be used for telemedicine programs that involve exchanging large datasets and for bandwidth-intensive data like3D scans and x-rays.

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Five marketing activities you should quit doing immediately

May 21, 2012 | Marketing & Media
By Jo MacDermott

Are you sitting at your computer wondering where your marketing dollars went? You’re not alone. Many business owners start marketing plans with grand ambitions, then quickly lose track of what’s been spent where, with what, if any, return.

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Want more leads and customers? Half day event to get big outcomes from a little budget.

May 19, 2012 | Tech & Innovation

Have you ever wondered… Why every industry has only a few businesses that thrive and get more leads? And they don’t suffer from cash flow problems or lack of leads, even when there is an ‘economic downturn’. They don’t have to ‘push’ or make stacks of cold calls.

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WEBINAR: How to turn your knowledge into products… and build a global empire in your underpants!

May 19, 2012 | Tech & Innovation

This webinar is all about how to unlock your valuable industry knowledge and turn it into a product. It’s about how to increase the value of your business and take control of its future.

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Fighting the fear of judgement. How to get back your creative mojo and change the world [VIDEO]

Remember the time that someone, be it a teacher, friend, classmate, parent or a complete random stranger, shattered your creative confidence. You were told your drawing looked nothing like a castle. Or maybe that your idea would never work. As an entrepreneur, you can face this situation often.

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Is there anything you can’t build with Lego? How a QR code made of Lego doubled sales [VIDEO]

May 17, 2012 | Marketing & Media

A QR code built in Lego. I like it already. But the QR code itself is a suggestion of something that could be built. Plus, the code takes you directly to an online store where you can buy the bricks. Really, what’s not to like about this genius advertising campaign.

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Six easy ways to improve your website and make your customers happy at the same time

May 17, 2012 | Tech & Innovation
By Dean Parker

Your company website is another member of your sales team. If promoted correctly, thousands of potential and existing clients will view it regularly. Sounds simple? Maybe. A professional marketer will help you maximise this advantage.

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Key People enjoy a special status in their chosen field because they are well connected, well known, well regarded and highly valued.

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