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How we stood out on a tiny budget at the SXSW Trade Show

Over 400 vendors all competing for attention, all selling their wares. Each have spent tens of thousands of dollars on their booth to make them look professional and successful.

When you tweet, do you combine personal with business?

If you are serious about building your business, you need to have a twitter account. Use it to build a following, engage in conversation, expand your reach, update your customers, make an offer or just simply float out an idle thought or two. There is however one question which remains up in the air: Do you mix personal and business under a single account?
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How to zig when everyone else is zagging, with Julio De...

Why is it that some business owners appear impervious to business obstacles and upsets? In some cases, it seems that it’s the obstacles that drive certain personality types to success. In this CHEAT SHEET, we share five ways of thinking to respond to INDUSTRY, ECONOMIC, BRAND, SOCIETAL and PERSONAL shifts.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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