This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.
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1. THE BEGINNING
This innovation initially came to life when…
the NBN was introduced. While all telcos theoretically had access to resell NBN, in reality the NBN business model has been structured in a way that makes it almost impossible for smaller telcos to be competitive. A lot of time and capital is required to resell NBN directly and we’d begun to see smaller organisations selling up to the bigger guys, unable to compete. The iBoss platform levels the playing field.
The purpose of this innovation is to…
empower smaller telcos to compete against the big players in the NBN and VoIP services market. Currently, some regional areas have only one choice (Telstra) – iBoss helps more providers reach more regions, creating a more competitive Telco market.
It does this by…
simplifying the process. iBoss delivers NBN access to small and mid-size telcos in one easy, cost-effective solution. But NBN is just one product – iBoss adds VoIP & mobile services, automated service ordering & delivery, and white label billing, offering telco’s a complete service package ready to go to market fast. It’s the slingshot in a David and Goliath battle.
3. PURPOSE & BENEFITS
This innovation improves on what came before because…
no one was catering for the wholesale NBN market. iBoss overcomes NBN business model flaws, and delivers an end-to-end solution.
With NBN & VoIP aggregation, high automation, user-friendly portals, whitelabel billing and regulatory compliance support, iBoss allows telco operators to focus on sales without worrying about operations. iBoss helps keep operational costs down by doing all the hard work.
Its various benefits to the customer/end-user include…
more choice of services, pricing and plans, creating a more competitive telco market. The more providers offering services, the more competition, innovation and value for end-users. iBoss gives smaller telcos the tools to compete against the incumbents.
4. COMPETITIVE LANDSCAPE
In the past, this problem was solved by…
Soon everyone will have to transition from landlines to NBN, and this is an opportunity to create a more vibrant, competitive telco market with more choice for consumers… but only if the emerging telcos can survive. iBoss makes this possible by delivering a complete wholesale solution, so telcos can focus on growing the market, without worrying about operations.
Its predecessors/competitors include…
While some competitors provide parts of a solution, none deliver the ‘full package’ iBoss does with everything a telco needs to run their business: NBN, voice and mobile services together with service ordering, provisioning, billing, payments, CRM and more.
5. TARGET MARKET
It is made for…
the wholesale telecommunications market & those looking to move into that market. Small and mid-size telco providers who are struggling to compete with Telstra, Optus and the other industry heavyweights. Or IT consultants who service local businesses and want to move into selling telecoms services to complement their IT offerings.
Entrepreneurs and start-ups are an important part of any industry, yet with such high barriers to entry it is nearly impossible for them to enter telco and IT markets. iBoss enables new entrants and helps existing small businesses compete in the industry.
It is available for sale through…
contacting iBoss online or over the phone. Customers purchase the iBoss platform directly from us. They will have one agreement giving them access to products from all the big carriers in Australia.
Our marketing strategy is to…
disrupt the industry. The NBN should be an opportunity for everyone – not just the big four carriers. We empower new entrants to enter the market and support smaller players struggling to compete. With iBoss, anyone can build a successful telco business.
This will create more choice for consumers, drive industry innovation and help position Australia as a technology leader.
FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.
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