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Great Google storytelling. You probably won’t understand the language but you will cry anyway [VIDEO]

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This is an ad from Google India and, as such there are only two words spoken in English. And, they are at the very end.

You can get captions for the ad but they aren’t needed. The storytelling and acting in this ad is so amazing that you will be brought into the story and have an emotional response, without understanding a single word said.

The story is both simple and complex. It’s a simple story of a reunion. But, it’s a complex story about the Partition of India, where millions were forced to move from Pakistan to India.

While the storytelling is the highlight, the branding integral. It is contextually interwoven so that it supports the story, rather than dominate it. In just over four days, its been viewed almost 4 million times.

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