What are you doing to master online marketing in 2012?

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GoodBarry’s Bardia Housman shares his tips after selling to Adobe

December 7, 2009 | By Anthill Magazine

Bardia Housman is an Australian entrepreneur who recently completed his second successful exit, selling Business Catalyst (makers of e-commerce software suite GoodBarry) to Adobe Systems. Australian specialist recruitment and M&A outfit MitchellLake captured this candid interview at the South Food+Wine Bar in San Francisco last month.

GoodBarry is a part American, part Australian company that provides tools that help web designers set up online businesses for their clients with minimal cost and effort and no programming skills required, combining website content management, e-commerce features, e-mail marketing, business analytics and basic CRM tools into one system.

This isn’t the first time Bardia Housman has sold a company. In 1997, he co-founded Start (start.com.au), Australia’s first free e-mail service provider, which in two years became the largest trafficked website in Australia as measured by Hitwise. In December 1999, Start was acquired Looksmart.

 

  • http://www.martinjohnsoncommunications.com.au Martin Johnson

    Nice to see an interview with Bardia, but would have been great if the cameraman and host knew how to both shoot and mic up a guest for an interview. The rattle of the mic as it moves between the two and the weird angle that emphasises the host, not the guest is poorly done.

    [Reply]

  • http://startupmelbourne.com/ Erik Unger

    Having a ” on a page with a video longer than 4 minutes isn’t the best idea.

    [Reply]

  • http://startupmelbourne.com/ Erik Unger

    Doh, the dog ate my HTML. So what I meant was the reload meta tag:
    meta http-equiv=”refresh” content=”240″

    [Reply]

    James Tuckerman Reply:

    Thanks Erik. We’re testing the meta tag and added it over the weekend (part of our preparations for the re-launch of our website in February). 240 on a 4 minute post is dopey. We’ve just extended it to 600. However, that doesn’t resolve what happens when we post a 20 minute post. If you know of a way to add the code to category pages only (and avoid our Anthill TV category), keen to hear your feedback. :-) JT

    [Reply]

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