Bardia Housman is an Australian entrepreneur who recently completed his second successful exit, selling Business Catalyst (makers of e-commerce software suite GoodBarry) to Adobe Systems. Australian specialist recruitment and M&A outfit MitchellLake captured this candid interview at the South Food+Wine Bar in San Francisco last month.
GoodBarry is a part American, part Australian company that provides tools that help web designers set up online businesses for their clients with minimal cost and effort and no programming skills required, combining website content management, e-commerce features, e-mail marketing, business analytics and basic CRM tools into one system.
This isn’t the first time Bardia Housman has sold a company. In 1997, he co-founded Start (start.com.au), Australia’s first free e-mail service provider, which in two years became the largest trafficked website in Australia as measured by Hitwise. In December 1999, Start was acquired Looksmart.