This is a video of a dog obedience school.
The course is strewn with temptations – food, balls, squeaky toys, sausages.
The first two dogs do well, albeit with a slight hesitation from the first one through the course.
But, when it comes to the golden retriever, he really wants to do the right things. He really wants to do the race but, the temptations to try everything else just becomes too much.
Even when his person finally drags him off the course, he looks back with remorse. He knows there’s another sausage he missed and a toy he didn’t chew.
What’s the tenuous link to running a business? Well, I think we all feel like this at some point.
There are so many distractions, so many potential opportunities – how do we choose the right thing to do? How do we concentrate on the finish line and stop along the way to chew on a squeaky toy?
The answer is, of course, to have a business plan.
Not that a business plan can’t vary and adapt as opportunities arise. But, it should have a clear intent that allows you to measure the potential value of every opportunity presented. This way, you can choose what is worthwhile and what may just be a distraction.
Hilarious golden retriever really wants to race but first things first