^[1]The following SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity. More about the SMART 100 ^[2].

This innovation initially came to life when…

FCB Technology was briefed to develop an SaaS SME HR tool for a national retail association and its 5000 members. The first of its kind in Australia, the system contains:

• Industry award and wages calculators
• Electronic employee and candidate profiles to store and archive information
• Doc creation wizard with 70 templates, mapped to hiring, employee management and termination workflows
• Over 1,200 registered users in the first three months

Testimonial: ‘Let me congratulate you. Well done. The site is easy to read and easy to use. Love it.’ Nominated for Best Legal Innovation in the 2010 Australian Law Awards.

WHAT & HOW

The purpose of this innovation is to…

Allow small businesses with the resources to manage changing IR laws and better manage their employees, ensuring legal compliance and best practice HR processes at a cost-effective price point. Using web-based technologies allows this to happen.

It does this by…

Combining the intellectual property of a law firm to allow the development of template contracts, policies, and forms through a Q&A wizard, but mapping these against the critical stages in the HR process applicable. All this is captured in electronic employee files, including email reminders, notes, document libraries, and data. Audit reporting ensures dash board and global understanding of business.

PURPOSE & BENEFITS

This innovation improves on what came before because…

By developing the system via SaaS and web, combining legal and technology through interactive workflows and wizards, the scale-based business model allows the delivery amd management of these critical business processes and IP at an price point not otherwise possible. SMEs can now establish best practice processes in employment and remove the risks associated with non-compliance without the high costs.

Its various benefits to the customer / end-user include…

Affordable access, simple user interface, 24/7 access, linked workflows and mapping of documents to steps in process, archiving, scaleability, ongoing compliance, and system upgrade.

COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

Using costly consultants or lawyers to develop bespoke document frameworks and policies that SMEs invariably failed to use due to the costs involved. Such alternatives failed to assist in the day-to-day managament of the SME needs.

Its predecessors/competitors include…

HR and employee management consultants, employer associations, legal professionals.

TARGET MARKET

It is made for…

Small to medium businesses operating in industry sectors that manage employees and require ongoing information, guidance, advice and tools to ensure ongoing compliance with the relevant industry awards and changing legislation.

DISTRIBUTION STRATEGY

It is available for sale through…

Online registration, as part of a broader service operating in selected franchise and association groups or customised systems to reflect the practices of a larger business.

Our marketing strategy is to…

Promote through select industry-based channels, industry and SME publications, targeted telemarketing campaigns, online Adwords campaigns, industry conferences and corporate partnerships.

SUPPORTING IMAGES AND/OR VIDEO

Watch the video: http://www.enablehr.com.au/smart100/index.html ^[3]

SHOW YOUR SUPPORT FOR THIS INNOVATION

While the judging is now officially over, you can still show your support for this innovation in one of the following three ways:

1. Hit the VOTE UP button: Top left of each page (Not available for IE users)
2. Trigger a Reaction: Re-Tweet, Like on Facebook, etc.
3. Leave a Comment: Share the love!

To check out the Anthill SMART 100 Readers’ Choice winner for 2010, click here ^[4].