Food. Frisbees and, most importantly, balls. Lots and lots of balls.
This commercial from Purina for its dog food uses dogs and puppies in a very special, canine friendly Goldberg machine.
What’s a Goldberg machine? It’s a deliberately over-engineered, unnecessarily complex device that performs a very simple task. This sounds like a lot of websites, eCommerce systems and apps that I’ve seen.
But, when designed to make dogs happy, this Goldberg machine works a treat. Literally!
Dog Goldberg Machine by Beneful