Home SMART 100 2015 Deliver-Eze Parcel Letterbox Range

Deliver-Eze Parcel Letterbox Range [SMART 100, 2015]

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This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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1. THE BEGINNING

This innovation initially came to life when…

We started buying quite a lot online and got sick of it being left in the weather, or wasting time chasing missed deliveries. I found the solution in the US but when I bought three of their top sellers they only took tiny parcels.

Being an engineer I set out to design my own and ended up with a design that was world leading, so patented it in 2012 and quit my job to commercialise it.

However, we had to halt the project while researching and fighting my wife’s aggressive stage 4 cancer, but fortunately we emerged successful on both fronts!

2. WHAT & HOW

The purpose of this innovation is to…

…provide a solution to the “last mile parcel delivery problem” generated by on-line shopping, which continues growing at 10 per cent each year. Many companies have work-arounds, but the ultimate solution is to get parcels at home, same as your mail.

It does this by…

…providing a secure place for parcels to be delivered at your house, in the same way letters are. Proof of delivery is enabled by a 128 format bar code serial number on each unit. The front door has a letter slot and opens the patented chute mechanism to allow multiple parcel deliveries securely. We have styles for all homes.

3. PURPOSE & BENEFITS

This innovation improves on what came before because…

It has high space efficiency (ratio of parcel volume to unit volume), is available in a range of types for integrated installation with popular styling and uses otherwise wasted space to store your parcels.

Its various benefits to the customer/end-user include…

…extending the faithful letterbox’s capabilities to solve the parcel delivery problem. Large parcel capacity means most deliveries can be received at home, avoiding the cost and time wasted picking up parcels from holding services and post offices.

4. COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

…going to the post office or shops to pick up parcels, buying a competing parcelbox which has has poor space efficiency and/or security and/or aesthetics and/or requires the courier enter codes to unlock.

This is the world’s first range of parcel letterboxes, and our rendered GRC Mosman Pillar is the world’s first parcelbox not made from sheetmetal.

Its predecessors/competitors include…

…parcel holding services such as Parcelpoint or AusPost parcel lockers as well as the likes of Mailmaster parcelbox, Pakman parcelbox, MyParcelbox and the similar Ozebox.

5. TARGET MARKET

It is made for…

..online shoppers who want to receive parcels, businesses and schools who receive large mail or high volume mail, anyone requiring large mail items up to A3, people who are away from home a lot on holidays or business and anyone wanting a durable, marine grade stainless steel letterbox.

Our units can be installed in almost all of the 5 million houses in Australia, or in any of the 90,000 new houses being built each year. We have a US patent and plan to sell there too.

It is available for sale through…

…our web site deliver-eze.com.au major home shows, major fencing companies, Melbourne Clotheslines and Letterboxes and leading builders such as Burbank, who offer turn-key packages.

Our marketing strategy is to…

…rank well on SEO. This is our key marketing activity, as most of our customers are online shoppers. We also market via Australian Made and on Facebook for our Australian made versions. Home shows are a good opportunity for people to see and feel the quality of our units. Architects and builders are also a key path to market.

FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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