Home Featured Slider David Koch on personal branding, Julia Gillard and the National Small Business...

David Koch on personal branding, Julia Gillard and the National Small Business Summit

1

We all know David Koch as the affable, and sometimes goofy, host of Sunrise.

As such, it’s often easy to forget that the Channel Seven star and household name initially made his mark in the media world as a finance journalist, turned magazine publisher.

Few people also appreciate the marketing thought that goes into a television program like Sunrise and the creation of a personal brand like ‘Kochie’.

In this podcast interview, Anthill’s James Tuckerman talks with David Koch about his brand, what words he would offer to our new PM and the upcoming National Small Business Summit (www.nsbs.com.au) in Brisbane next week.

Get unlimited access to our FREE business tools…

Need to raise capital? Want to become a more persuasive presenter? Want to master social media? Is it time to overhaul your website? Unlock the library to get free access to free cheat sheets and business tools. Click here for free business tools.