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Let’s get this party started! The beginner’s guide to hosting a startup business event

Throwing a fantastic startup bash is certainly a great way to announce the presence of your business to the world, but packing a room full of people when your business is still in the early stages of development can be a challenge.

Mobile pitfalls: why businesses need to go back to basics for successful mobile strategy

I would argue that a successful mobile strategy presents one of the biggest profit opportunities for Australian businesses, and it doesn’t take nearly the level of investment and resources as being on the cutting edge of tomorrow’s tech.

What does transitioning gender at work involve? One Australian executive’s story

If you’re not a transgender or gender diverse person, then you have work to do. If you don’t know much about the issues, get educated. Get educated and then help educate your peers. Advocate for change in your workplaces

The value of infographics in marketing and which style you should use for your...

Infographics are a nifty tool used by digital marketers to help share content, while increasing reader engagement. What was once a powerful tool has become essential to any marketing strategy...

Deputy raises $111 million in largest Series B funding round in Australian history

Sydney-based workforce management software solution, Deputy, has closed a AUD $111 million ($81m USD) Series B funding round to accelerate growth, transform the future of hourly-paid work through new, innovative products and build Australia’s finest product and engineering team. The funding is Australia’s largest Series B secured to date.

Australian fintech Athena Home Loans raises a $25 million Series B funding round

Fintech start-up, Athena Home Loans, has closed a $25 million Series B raise, led by Square Peg Capital. Australia’s biggest venture capital investor and industry super fund, Hostplus, and Australian venture firm, AirTree – have also joined the round, taking the start-up’s total capital raised to date to $45 million.

Australian HR-tech company Enboarder has secured a AUD $5 million funding round

Leading US venture capital firm Greycroft has co-led an AUD $5 million funding round in cloud based Australian HR-technology business Enboarder with Australian VC Our Innovation Fund.

7 tips every entrepreneur should know about raising capital for a second venture

Even if you have a strong track record of business success, sourcing funding that fits your needs and goals isn’t easy. Doubly so if you are already running a business that absorbs your attention around the clock. You simply don’t have the time to play games or make rookie errors.

3 things you should be doing right now to kickstart your digital marketing in...

For many industries, January is a slow period, where leads trickle to a halt, customers are on holidays and key stakeholders are ignoring their inboxes until February. But don’t despair - this is the perfect time to kickstart your digital marketing initiatives with some fantastic groundwork.

Aussie tech start-up Incent brings cryptocoin rewards to video gaming in tie-up with with...

Australian tech start-up Incent has partnered with gaming league leader Gfinity Esports Australia to build the world’s first live broadcasting rewards platform powered by cryptocurrency and blockchain technology, now poised to disrupt the world of online gaming.

How building app retention is like dating and getting engaged [INFOGRAPHIC]

Keeping users on mobile apps is no easy feat! Many mobile marketing teams focus their efforts on user acquisition. This is no surprise since there were nearly 178 billion annual app downloads in 2017.

Why even start-ups, not just big corporations, should be running background checks

According to a 2018 report by the Association of Certified Fraud Examiners in the United States, smaller businesses were reported to lose almost twice as much per fraudulent scheme due to their lack of anti-fraud controls implemented.

Here are 4 mobile marketing tips that every Australian entrepreneur should know today

The question is not whether your business should be doing mobile marketing; it’s more about where you should start. Here are top four ideas to help get your business mobile-ready

Are you an NSW startup? Come pitch for $1 million investment at StartCon 2018

NSW startups have one week left to register interest in pitching for $1 million investment from leading Australian venture capital firm Right Click Capital at StartCon 2018

The University of Queensland’s ilab smashes $56 million investment in startups

The University of Queensland (UQ) has cemented its position as a leading launchpad for entrepreneurs and a magnet for major investors, with startups from its ilab programs attracting more than $57 million.

What every business owner needs to understand about visual marketing in our digital age

It doesn't seem to matter how advanced the technology and marketing worlds become — there's always going to be a place for traditional advertisements too.

Australia’s employment landscape is changing, the gig economy is taking hold

According to the Australian Bureau of Statistics, about 2.5 million Australians are currently employed on a casual basis, reinforcing experts’ beliefs that this is not a passing fad but a global trend that is set to redefine the workforce.

Here are 3 great reasons to start a business in the online trading industry...

According to Jimmy, co-founder of the trading website BullMarketz.com, the trading and fintech industry is a great option for start-ups and also an industry that gets overlooked by many.

Australian startup Conpago tackles social isolation issue for the elderly with robotics

Aged care tech startup, Conpago, is combining software, robotics and the humble kettle to reduce loneliness and enable connection in the elderly, with a suite of intuitive products.

Australian travel tech startup TRAVLR is gearing up for its Series B capital raise

Australia’s leading travel technology company TRAVLR is gearing up for its Series B capital raise following the successful launch of its online booking engine, world first travel partnerships, record sales and heightened investor interest.

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