Anthill Magazine

Create a marketing campaign in 60 seconds

Stuck for an idea for your next marketing campaign? Short on the cash to fund it? Pick a card. Elaborate professional marketing is mostly out of bounds for startups and SMEs. While many resources are available to the small business owner, it often come down a ...

Debate rages at Mumbrella/Anthill Online Marketing by Design in Sydney last night — #mumhill feed

There were plenty of great insights and conversations about marketing and social media shared at last night’s Online Marketing By Design event held at the Shelbourne Hotel in Sydney, co-hosted by Mumbrella and Anthill Magazine. We videoed proceedings and will be posting the best bits on ...

The worst viral TV ad ever? Coke’s pimped vending machine leaves a bad taste in my mouth.

We’ve been delighted to share some incredible ‘viral’ marketing clips through Anthill TV. I’m talking about concepts and videos assembled by creative agencies to help promote a brand — short films designed to evoke surprise, make us laugh and sometimes even cause emotional discomfort. When done ...

I’m sick of Marketing Secrets (The problem with SME marketing)

Since ‘The Secret’ was revealed on our newly purchased flat screens, sending punters trotting into bookshops to wish away their credit card balances, it seems that the world of small business has become shrouded in both secrets and conspiracies. I am bombarded daily by email, direct ...

Your votes are in. So what was Australia’s dumbest business decision for 2009?

Before the holiday break, we asked our readers to help us assemble our annual Dumb Report, a selection of Australian goofs, gaffs and groaners from the worlds of business, politics, media and marketing in 2009. Following a reader vote (and 2,321 pageviews), these are the results: TOP ...

Do you really understand online marketing? It’s about more than having a pretty website.

If you are serious about growing your business through online marketing, Anthill is pleased to announce that it has extended the run of its sell-out event series, Online Marketing by Design, to include Sydney. This evening seminar and networking event is a must for any ...

Online Marketing by Design… comes to Sydney! (Digital Marketing Masterclass)

LATEST NEWS: SPEAKERS ANNOUNCED! CLICK HERE. If you are serious about growing your business through online marketing, Anthill is pleased to announce that it has extended the run of its sell-out event series, Online Marketing by Design, to include Sydney. This event is a must for ...

The 10 Dumbest Business Moments for 2009. It’s time to vote!

Two weeks ago, we asked our readers to help us assemble our annual Dumb Report, a selection of Australian goofs, gaffs and groaners from the worlds of business, politics, media and marketing from 2009. The suggestions arrived by way of blog comments, tweets, LinkedIn discussions and ...

Reddit co-founder Alexis Ohanian explains how one humpback whale rose to Web stardom

In this funny, rapid-fire four minute clip, Alexis Ohanian of Reddit tells the real-life fable of one humpback whale’s rise to Web stardom. The lesson of Mister Splashy Pants is a must-see for meme-makers and marketers in the Facebook age.

Google goggles (so much better than beer goggles)

Ever since Google started spruiking its mobile operating system Android in 2007 (alongside the formation of the Open Handset Alliance), speculation has raged that Google would one-day release its own stand-alone handset to compete directly with the iPhone. So far, that hasn’t happened. Google has, instead, ...