OPINIONS & ADVICE

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How to close deals in coffee shop meetings… without closing deals

Far too much time is wasted in coffee shop meetings. Sure, it feels great to meet someone over coffee to discuss potential business opportunities. But, when...

So, you say that you have high customer satisfaction? That’s still not good enough.

I don’t think there’s a business out there that wants to admit they have poor customer service. In fact, many avoid this reality by...

You don’t have a traffic problem, you have a conversion problem. Here’s why.

Not getting enough leads? Sales are sluggish? No one signing up to your newsletter? Driving more traffic is not the answer.

How I became a 67-year-old app developer instead of a golf-playing pensioner

When my son introduces me to his friends, he refers to me as an app developer. As a 67-year-old this is generally met with...

Did you know that just registering your business name is not enough to protect...

Is the name of your business protected? You’ll probably say 'yes' if you have a business name registration or are a registered company, but...
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INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE