OPINIONS & ADVICE Archives - Anthill Online

OPINIONS & ADVICE

OPINIONS & ADVICE

Giving millennials everything they need is truly a challenging task. However, you get what you give. In case you’re an employer who’s looking to better stimulate his millennial employees, consider our tips with much care.

The way people are reacting to Amazon launching in Australia, you’d think that the world is ending. (Cue the apocalyptic music). Yes, Amazon is planning to undercut existing Australian brands by as much as 30%.

Having a broad target market might be appealing. It means lots of people are potential customers, right? But trying to be everything to everyone means you dilute your message. To get to the real gold, you need to go granular.

I know, I know… for many people, hiring a lawyer is akin to inviting in a highway robber. But like any industry you can poke a stick at, the legal industry is undergoing massive disruption.

You're probably wondering, is this even a thing?! Digital body language? Yep, it absolutely is! Your every move online contributes to your digital body...

My business, UrbanYou recently completed the strategic acquisition of HomeHello, cementing their position as the market leader in the on-demand home services sector. The acquisition comes after a year of phenomenal growth for UrbanYou.

Creating a mobile experience for customers however isn’t just about making your website ‘mobile friendly’ or moving your bricks and mortar processes online. The result of this approach is often a short-sighted mobile site

It’s the phrase that is ingrained in us from as early as when we get our first job; the customer is always right. Still to this day, that phrase remains a rule of thumb for many companies.

The ATO and Innovation Australia identified 5 common areas of confusion that result in mistakes among those claiming the R&D Tax Incentive. Groups at higher risk for making these mistakes include startups

While China is clearly Australia's largest trading partner and export market, there are other high-growth Asian economies right on our doorstep. These options offer expansive growth opportunities and are potentially less complex with smaller set up investments required.

For most small business owners SEO is an afterthought when it comes to building a website. But this is a huge mistake and leads to problems down the track. Ultimately, making the project much more expensive than it needs to be.

Have you ever watched a movie or TV show that never really seemed to be old until you notice the décor of the sets? And the great shift in design is never more present than when there is a scene featuring an office.

It will not matter what type of investor you are pitching to, be it an angel, venture capitalist or bank. There are specific criteria that need to be evident in order to gain our interest in investing.

Your business is the sum of many moving parts, and critical to its success is your ability to cultivate a company culture where those parts are moving in synchronicity towards the same goal.

Whether you have started a technology business, or have a startup that uses technology (which would be many startups), there are three common stumbling blocks to avoid

Burying your head in the sand at the onslaught of constant disruption can have dire consequences on your organisation. It’s time to get real and embrace disruption, because it’s here to stay.

The fourth industrial revolution, as defined by the World Economic Forum (WEF) is characterised by “a fusion of technologies that is blurring the lines between the physical, digital, and biological spheres.”

If you’re thinking, ‘Well I’ve got a Facebook page for my business!’ you’re on the right track, but there are so many other channels you can integrate that go mostly unnoticed in the realm of digital marketing.

In today’s corporate world, you need sharp elbows and quick instincts to stay onboard the innovation bandwagon. Creativity is now elemental in the race to stay on top. So, why is it that (all too often, it seems) we need a complete outsider in the room to help us see our way out of the rabbit hole?

In the last three years, STM Goods has doubled in size, tripled in revenue, has offices in Sydney, San Diego, London and Kuala Lumpur and has products available in more than 30 countries

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Liz Wald is Vice President of International for Indiegogo.com. She has been terrifically successful raising funds through the crowd model.  One of her successes...