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The top small business tax deductions to keep in mind this financial year

The Australian Tax Office (ATO) recently said it’s expecting a ‘tax time like no other’. That’s because, in the wake of an...
offshoring

How COVID-19 has exposed the cracks in Australia’s offshoring strategies

COVID-19 exposed the cracks in offshoring strategies and demonsrated how unprepared companies were to support ongoing operations in the face of widespread labour shortages. Could digital workers be the answer?

Here are six steps to follow in preparing for the post-COVID retail spring

As lockdown restrictions begin to ease across Australia, retailers in towns, cities and rural areas across the country will start to think of the steps they must take in preparation for a return to ‘business as usual’.

When the economy picks up again, which market categories will surge first?

Markets progress through calculable patterns cycling through expansions and contractions, and consumers respond in predictable ways. Things might be worse than normal given the nature of a pandemic, but things always get better.
payments

COVID-19 restrictions may ease but payments have moved online for good

For the payments industry, the biggest difference is the fact that we have a virtual world to replace aspects of the real world in ways we did not at the height of the GFC in 2008.
modern slavery

Economy vs. ethics: How COVID-19 can push modern slavery into the Australian supply chain

Findings from the Global Slavery Index estimate there were approximately 15,000 people living in “conditions of modern slavery” in Australia in 2016.
stress

Here are an entrepreneur’s tips on helping both you and your team overcome stress

Nearly five million Australians battle with some level of stress every day. As the world continues to feel the effects of the COVID-19 pandemic, those stress levels have only increased.
video

Here are 5 great tips for creating fast, easy and engaging marketing videos

Not only is visual content a time-efficient way of reaching customers, it is also a highly engaging and effective way of capturing and maintaining online attention.

From Thomas Edison to JK Rowling to Michael Jordan: Why failing fantastically is the...

You see, failure to a certain degree is inevitable, it’s part of the journey, like it or not. And, the most successful people in the world know this.
hospitality

Hospitality post-COVID: How to remain profitable with restricted customers

Through careful consideration and planning, businesses can start to rebuild steady profits during the transition back to ‘business as usual’.

Why you should use motion graphics in your marketing and social media

In the world of digital marketing, video reigns supreme. This is evident in Animoto’s Social Video Trends: Consumer and...

Why I’m raising capital during a pandemic: The strange benefit of raising capital during...

Who would have thought that a pandemic would be the right time to raise capital? When lockdown started, my team and I were simply focused on being able to keep the business going so that we would see a future

Is your remote working cost-effective? How to keep that energy bill down when running...

Whether you’re a freelancer, self-employed, or someone who has found themselves working from home during the shutdowns, knowing how to run a low-cost and energy-efficient home office will help save you money and minimise your carbon footprint.

Is pricing science, art, maths or psychology? How to set the right price for...

But pricing is not an exact science and data alone is not enough to decide the numbers. Psychology, art, maths, science and a little intuition are all key ingredients to successful pricing.

Selling chocolate during the pandemic: 3 tips to help boost your small business

For my business, I’ve had to pivot, adapt and evolve over the last two months, just to survive.

How businesses can learn from the challenges presented during COVID-19

During our nation’s shutdown, I’ve witnessed a few retailers surviving, others thriving, while the majority have experienced a significant downturn or have seen their revenue cease altogether.

Here are 5 actionable tips on how to get your cleaning business off the...

For potential entrepreneurs with a relatively small pool of capital, there are a few industries that are worth taking a punt on. One of these is the cleaning industry.

Trust, compassion, clear communication: effective leadership in the time of COVID-19

Leading a team in the time of COVID-19 brings a number of challenges. First of all, the external environment is changing at an extraordinary rate.

“Don’t let a good crisis go to waste” Essential tips for weathering shocks as...

While COVID-19 presents an unusually large challenge for everybody, including entrepreneurs, the reality is that over the life of a new venture, it is inevitable that founders will need to deal with crises.

5 ways to help keep your customers informed about changes to your business

Regardless of the size, location and industry of your business, your customers are probably coming to you right now with a flood of questions

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Five essential ingredients for a humming homepage with James Tuckerman [FREE...

Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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