Blogs
In 2009, were you a proactive, experimental future leader or a reactive, butt-covering also-ran?
If there is one good thing that came from this year’s commercial carnage, it’s the liberating affect the economic downturn had on our collective ability, as entrepreneurs, to speak openly.
DUMB REPORT 2009: iSnack 2.Doh! (1 of 10)
As the first instalment in our annual DUMB REPORT, it’s hard to look beyond the most discussed media and marketing experiment for 2009, Kraft’s controversial crowdsourcing campaign and the naming of iSnack 2.0.
What makes women click?
The web and email content that women find interesting is radically different to the content that interests men. So it stands to reason that engaging men and women online requires fundamentally different strategies.
Are Australian businesses subsidising dirt cheap copies of Windows 7 in China?
How do you justify the price of $120 per copy of Windows 7 Home Premium in China against the price of around $300 in Australia without saying rich countries are subsidising the cost of Windows in poor countries?
How to harness bloggers to spread your message (the right way)
Earlier this year, Australian wallet maker Dosh Wallets released its second line of wallets (which are über cool, by the way). Consumer awareness was low, so Dosh Wallets hired digital strategist Julian Cole and his team at Sydney-based agency The Population to create a buzz online for the product line release.
15 new year business resolutions you should start NOW.
The new year is a perfect time to clean out your desk, head and bad habits. Rowena Murray offers 15 tips for streamlining your business, renewing focus and retuning for a bumper 2010.
Fear and hope at Copenhagen – a Gen Y perspective
On Monday we published Dave Sag’s first post from Copenhagen. Today we received this diary entry from 26-year-old Australian Wendy Miller, who is attending the Copenhagen COP15 climate change summit as a member of the Australian Youth Climate Coalition.
Help us populate Anthill’s DUMB REPORT for 2009
Every year, at about this time, we take greater pleasure in assembling and releasing the outcomes of our annual DUMB REPORT, a selection of goofs, gaffs and groaners from the world of business, politics, media and marketing. As we’ve said in the past, making mistakes is all part of growing a business. According to the wisdom of Kerry Packer, “If you get things right 60 percent of the time, you will rule the world.” It’s just a pity that not all mistakes are created equal.
Grab it all. Own it all. Keep it all.
I don’t profess to know how things work in your business, but one situation I’ve come across in almost every place I’ve worked is that the ICT team don’t actually own the equipment for which they are accountable.
Awesome Japanese shop window installation
Those Japanese know how to do shop windows with class. Check out this breath of fresh air — a Maison Hermès installation by Tokujin Yoshioka.
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