Smart 100 2012

Home Smart 100 2012

Search Bird Technology (SMART 100)

We realised that what we were doing for ourselves online was way more valuable when applied to bricks-and-mortar businesses. This inspired us to really start the business. We can provide accurate predictions on how long it will take to rank any particular keywords. Because of this we are able to provide month-to-month contracts knowing we can keep promises we make to clients.

Rocksolver Software for Sustainable Construction (SMART 100)

I was building a house in Tassie, partly from the rock rubble lying around the building site. Packing irregular shapes together to form a nice-looking regular structure was hard work and I thought, "A computer can do this." I realised that as well as solving an intellectual problem, the software would enable the use of a local resource, unprocessed quarried rock, which is about 10% of the price and its production results in just 10% of the greenhouse gas emissions compared to manufactured and processed masonry material like concrete, brick and dimension stone. So, great for sustainable development.

Blurb Maker (SMART 100)

Over a period of some 10 years, I wrote sales copy for product vendors. I saw that most vendors require professional quality copy, but don't have the budget for it. Instead, they write it themselves or don't use copy at all. In late 2010, I came up with an idea for automating the creation of property descriptions for real estate agents and vehicle sales copy for car dealers.

Pearl Recruitment Group (SMART 100)

I came to realisation that not all recruitment agencies needed to be the same. There was in fact a demand for very responsive and customer-focused recruiters to provide an open-book service. We place a high emphasis on quality and service standards. We employ only the best, most eager young professionals and set the standards for their account management. Our managers remain hands on and lean by example.

BoomVox Amplify (SMART 100)

BoomVox was born to help businesses engage their customers positively. Our first product, BoomVox Amplify, is a mobile application brands use at events to capture genuine customer excitement and spread it online. It’s live, and has demonstrated tremendous impact for attractions and events like the Peats Ridge Festival and the Australian Museum.

Sterling and Hyde Custom (SMART 100)

Sterling and Hyde Custom is a new bespoke shopping experience where women can create their own dream leather handbag. A range of designs, leather types and colours enable millions of possibilities, ensuring that elusive perfect handbag becomes a reality. We use softest sheepskins, colourful suedes and hardy cow leathers to create a handbag which is not only functional but individually yours.

Employee Attachment Inventory (SMART 100)

Anthony Sork, an employee engagement expert, detected a gaping hole in the market for a product that could help businesses save hundreds of thousands of dollars in staff turnover costs. Having spent a great deal of his career having conversations with HR/Recruiters/Hiring Managers, Anthony recognised that no one was paying any attention to the bonds new employees were forming with an organisation, and how this honeymoon period of three months would set the resting point for how much effort the employee was likely to put in after they passed probation.

DEMS (Digital, Ethical, Millennial, Sustainable) Leadership Model (SMART 100)

Tripping through Europe, I came across the growing economics of "collaborative consumption" and an article in Time magazine about returned US servicemen and women from Iraq and Afghanistan. At the time I was busy writing about video game mechanics and their application to leading Gen Y and Digital Natives. Suddenly I had three solid schools of thought that, when married together, formed a very relevant, practical and easy model for leading upcoming generations.

ENEdropp (SMART 100)

As we all get old, cataracts is an issue most of us will see. Applying the correct prescribed drop dosage is important for the healing process. After interviewing some patients at the hospital and observing my grandparents, I found that there were numerous hurdles to applying a compliant dosage of eye drop with the conventional packaging. I then set out to design ENEdropp.

Synaptor Observations (SMART 100)

A large consulting client asked us to build yet another mind-numbingly boring and inadequate paper-based safety tool. Enough is enough, we decided. We founded Synaptor to free workers from the tedium of OHS paperwork and to enable supervisors to manage risk in real time.

CLebLabs (SMART 100)

CLebLabs will run inside all JANSTONAPPS including the Vinciazee Mother and Baby release for the Vincigenius device. Apart from music and experimentation with sound, there are therapeutic uses in rehabilitation for those with brain damage or various brain disorders, as well as creating perfect relative pitch hearing in babies.

Start-up & Go (SMART 100)

As a digital solutions company, we noticed several similarities in our clients' requirements even when they belonged to different industry sectors. They had full-service agency needs, needed to be trained and had comprehensive delivery requirements but low budgets. We built a service package from scratch that could provide all these services but in a process-driven system at a price that they could afford.

Serval Mesh (SMART 100)

I heard of the devastation caused by the 2010 Haiti earthquake. I realised that I had the skills and opportunity to make a positive difference in similar future catastrophes and set about creating a telecommunications system that could operate without relying on large, expensive and easily damaged infrastructure. My vision has attracted a talented, passionate and dedicated team, who are now turning it into reality.

ZEN Energy Storage System (SMART 100)

The ability to optimise the power grid and manage peak loads through accessing stored solar energy sources has the potential to save utilities, commercial and residential customers billions of dollars.

Know the Game (SMART 100)

Having spent close to two decades working in the male-dominated corporate arena of investment banking and professional services, I recognise sport is a key way to build rapport with colleagues, clients and senior executives. The Australian culture is pervaded by sport and for those who have not grown up watching or playing Australian sports it can be difficult to engage with others, particularly when much of our corporate networking and social interaction relates to sport.

HealthKit (SMART 100)

We realised our Australian software for doctors and patients could easily be used by doctors and patients all over the world, and in the process help to solve the world’s biggest health problems! We know our software for patients helps the two-thirds of patients who need treatment but don’t receive it, and we know that doctors using our software could treat up to five more patients a day if they use the software. We wanted to take our service to the world, and do so for free.

Imaginabox (SMART 100)

We gave our eldest son a cooking set but he didn't have a play oven to accompany it. With quick thinking, I turned the box the cooking set came in, into a cooktop by sticking some paper hotplates to the box -- problem solved and he absolutely loved it! I started to think about what other inexpensive toys could be created from a cardboard box...then came the idea of moving plastic parts to make them even more realistic and interactive, some stickers to make it more authentic...and the Imaginabox product line was born!

Xamling (SMART 100)

Jordan and Alex Knight, brothers from Bendigo in regional Victoria, left their employed positions to work in their area of interest without creative limitations: developing applications on new and cutting-edge technologies. As solution architects, graphic and user-experience designers, developers and Microsoft MVPs, we identified that as a small-scale operation we could effectively produce exciting applications with exceptional hands-on customer service to deliver high-quality and rapid solutions.

Cubic Promote: Custom-made Promotional Products (SMART 100)

Clients were unable to select from a promotional flash drive product that best suited their particular needs. In our quest to provide clients with a product that meets their needs specifically, we expanded the capability of our team members to include custom tooling as well as design capabilities to create a flash drive that can be customised in shape.

Befree Bookkeeping & Accounting Service (SMART 100)

We got sick of having to charge our clients for fixing work that was already paid for and having to justify our fees to our clients for this work. The majority of bookkeepers weren't qualified and hence did not understand accounting and yet charged high rates based on experience. We realised we could offer the same services with better qualified staff at lower rates by moving accounting functions offshore.
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