September 2, 2009 | By Stephen Sammartino
Sammartino’s Creative Espresso – Ways to change your life
We’ve held on to this latest manic instalment of Steve Sammartino’s Creative Espresso series since he submitted it for inclusion in the July print edition (which didn’t eventuate). Here it is, in all its super-charged, creative glory. Please click image to view larger version.
Read More >August 12, 2009 | By Paul Groth
Stay Interviews vs Exit Interviews
Exit interviews can rapidly devolve into something similar to a post-breakup inquisition. The disillusioned employee provides an autopsy of their disillusionment before a chastened ex-manager. Why not conduct ’stay interviews’ to gauge and, if necessary, mend the attitudes of still-engaged employees? The best way to attack ...
Read More >August 6, 2009 | By Ken Wall
Tell-tale signs that you are a thinking boss
Are you a ‘thinking boss’? If not, you could be the cause of poor productivity, a lethargic workforce and staff animosity. Hands up if you believe that you are a true thinker? As a productive thinking consultant, I see so-called leaders all the time who seem to ...
Read More >July 31, 2009 | By Amantha Imber
How an aerobics class can help you come up with better ideas
It is assumed that exercise is good for our mental health, but does it make us more creative? Masses of recent research have convinced the majority of us that hitting the treadmill, going for a bike ride or doing anything that gets our heart racing significantly ...
Read More >July 22, 2009 | By Stephen Sammartino
The future of business isn’t ‘Free’ – it’s ‘Re’
Re-cycled (Haul, materials in manufacturing) Re-made (to original condition & sold) Re-invented (Dues ex machina) Re-turned (renting businesses Flexicar, rentoid) Re-novated (houses, cars) Re-newable (energy anyone?) There are plenty more examples that fit into the above category. Nothing gets me more excited – not as a marketer, but as a consumer ...
Read More >July 16, 2009 | By Leela Cosgrove
Stop trying to monetise Twitter. You’re killing the golden goose!
Tired of hearing about Web 2.0? Sick of being told that you need to use social networking as part of your comprehensive media marketing strategy? Beginning to suspect that this whole social networking thing was invented by IT geeks post the dot-com bust in a ...
Read More >July 15, 2009 | By Amantha Imber
How a picture of a punk can boost your creativity
Have you been struggling to come up with some good solutions to a problem recently? If you had a poster of Vyvyan from the Young Ones pinned up above your desk (or any punk, really), you probably would have found the task a whole lot ...
Read More >July 6, 2009 | By Amantha Imber
Are assumptions killing your business?
Assumptions are one of the biggest creativity killers in organisations of all sizes. Those nasty things that sit around in the back of your head and stop your thinking going anywhere interesting. Chances are, if you have a problem you are trying to crack, you ...
Read More >August 1, 2008 | By Anthill
Geek IT Group New cognition methodology driving digital ROI Geek IT Group CEO Mary Henderson is harnessing psychological cognition theory to enhance online strategy and ROI for clients. With everyone scrambling to figure out exactly ...
Read More >June 1, 2008 | By Anthill
CREATIVE ESPRESSO By Stephen Sammartino ************* ANT BYTES CrackBerry, with benefits While entrepreneurs typically relish a 24/7 relationship with their labour of love, many professionals have been dismayed by the encroachment of work on their personal time since the introduction of email-enabled mobile devices. Even the staunchest advocates of the ...
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