Home SMART 100 2015 BIGthink! Business Booster and BIGthink! Baby Booster Programs

BIGthink! Business Booster and BIGthink! Baby Booster Programs [SMART 100, 2015]

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This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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1. THE BEGINNING

This innovation initially came to life when…

after many years of working with large consultancies and their clients, I decided to make the ‘smarts’ associated with growing a successful business more accessible and much more affordable to the SME’s of the world.

Most small businesses cannot afford the services of the big consultancies, but have the same – if not greater – need for structure, accountability and guidance on their business growth journey.

2. WHAT & HOW

The purpose of this innovation is to…

provide a structured program that encourages small business owners to think BIG; set ambitious goals, focus on 7 key business growth drivers and then just “Get Shit Done” – as we like to say.

bigthink_business_booster_supporting_duke_of_ed_young_womens_leadership_forum

It does this by…

creating clear visions and goals, and breaking them down into bite-sized chunks.

The real key to the success of the program is a Specialist Hub made up of over 40 people with expertise in areas such as marketing, design, brand, law, finance, tax, online strategy, systems and processes etc. Clients access this specialist expertise to fast-track their growth.

3. PURPOSE & BENEFITS

This innovation improves on what came before because…

whilst there is plenty of information available on “how” to grow your business, very few seminars, webinars etc. work with business owners on the implementation – the Get Shit Done part!

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This is the thing most people struggle with; not the knowing, but the doing. We work one-on-one with each client and help make sure they implement and grow!

Its various benefits to the customer/end-user include…

clarity of purpose and real focus on what their business is trying to achieve. This translates to better priority setting as well as allocation of time, energy and money. We are already seeing clients well on the way to 10X-ing their business!

4. COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

the business owner seeking out information, advice and guidance from a range of service providers. This meant they had to identify the need in their business themselves, seek out help, assess each provider’s expertise, decide on who to use, create a brief, manage the project and implement. This is beyond the capability of many small business owners.

Its predecessors/competitors include…

YouTube! Many seminars, bootcamps, webinars and advisors, strategists and coaches to name a few are offering their services online. Whilst many of these provide great information – and we highly recommend them – few have the focus we have on practical implementation.

5. TARGET MARKET

It is made for…

business owners who want to grow their business substantially and who are prepared to think differently, set ambitious goals, commit to the tasks and “Get Shit Done”.

Businesses can be in any sector, generally established rather than at absolute startup stage and in a market or segment that has potential for substantial growth.

It is available for sale through…

the BIGthink! Business Booster team.

Our marketing strategy is to…

continue to provide valuable resources and information to small business owners – whether or not they are clients, predominantly through BIGthink! TV where our Hub Specialists and other experienced entrepreneurs share their thoughts, experience and tips.

We conduct regular events where business owners can meet and be inspired by other successful entrepreneurs and engage with us should they choose to.

FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

 

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