Home SMART 100 2018 BakSound

BakSound [SMART 100, 2018]

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This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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1. THE BEGINNING

This innovation initially came to life when…

The idea for this product was born in 2001 when I was working in the personal development industry, however technology at the time made it costly and difficult. The availability of iphones and apps have made it now possible. After a fair bit of searching I found an app developer that could build BakSound.

2. WHAT & HOW

The purpose of this innovation is to…

allow users to play personally recorded affirmations/mantras or reminders or language lesson in the background of their selected music they are listening to on their iPhone.

It does this by…

using an app we have called BakSound. The user simply records their affirmation/mantra/reminder/info using the iPhone mic, and selects playback options in BakSound. The recording is then played back with their music. Multiple affirmations/mantras/reminders can be played at any frequency, interval, and volume.

3. PURPOSE & BENEFITS

This innovation improves on what came before because…

…affirmations/mantras are typically produced by someone else and reinforce the belief we need others to tell us what to do, and they come with their own music which we may not like. BakSound allows the user to play their affirmations/mantras/reminders with music of their choice while exercising, working.

By using their own voice, they subconsciously strengthen their belief in self.

Its various benefits to the customer/end-user include…

BakSound can be used to help personal development on many levels including increased confidence, conquering of fears, improved performance, greater self esteem, improved wealth. It can also help with learning languages, reminders and sport performance.

4. COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

Buying pre-recorded positive affirmation CDs or audio files with pre-recorded background music.

BakSound allows the user to create custom affirmations of their choice and play them any type of music they wish. A major difference that we believe is very positive is the fact that the affirmations are the users own voice.

5. TARGET MARKET

It is made for…

Anyone from any country, any age, any sex that is interested in personal development, performance, sport or learning a language. 

Our initial target market will be the personal development groups with members actively pursuing greater health, wealth, success, and happiness.

It is available for sale through…

Apple app store.

Our marketing strategy is to…

Promote the product directly to our initial target market, groups and via social media.

We will aim to get media releases and articles in various digital and paper magazines or newspapers.

 

FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

Maven Judge Vote: Baksound – Smart 100 2018
(Please note – The form below is for judging purposes only and is restricted to the public)

 

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