Sue Hirst
Latest Posts
Take control of your cashflow to avoid growing broke
Focusing on growing the business and maximising profitability should always be top priorities for small businesses. However, concentrating on these areas alone can mean neglecting crucial cashflow practices that can lead to the demise of your business. Sue Hirst explains.
If you can’t measure it, you can’t manage it
Starting the new year with an optimistic outlook is one thing. To remain confident throughout the rest of the year requires setting a series of short-term measurable goals that you celebrate as each is achieved.
Untangling the Red Tape – Standard Business Reporting starts July 2010
The tangle of red tape is shortly about to be made much simpler and more seamless as a result of an initiative led by the Australian Treasury called ‘Standard Business Reporting’, which will be available from 1 July, 2010.
When business is booming, but the cupboard is bare
An over-efficient accounts payable person can be the worst enemy of cashflow in a business, writes Sue Hirst.
Making your cash… flow
Cashflow problems often arise due to lack of understanding of how cash moves through a business and the difference between profit and cash flow. Here are some great tips to help ensure that your cash is flowing in the right direction.
How to grow your business without borrowing
If you’ve tried to get new lending or renew an existing loan recently, you’ll know just how hard it is. As a result of the credit crunch, banks have pretty much shut up shop in terms of business lending to both small- and medium-sized businesses. If you have a business that is basically viable with [...]
10 steps to accelerate cashflow by streamlining accounts
Asking for money is probably one of the least enjoyable jobs in business. If it isn’t handled right, it can have a massive impact on the health and viability of the business. There is a lot more to getting paid than just asking for money. Getting paid is the result of a whole lot of [...]
Lessons learnt this year = more profit next year
There is an old saying: “If you aim at nothing you will hit the target with amazing accuracy.” If you want to improve the results in your business, you need a target to aim for and a system for monitoring progress.
Polishing up your financial crystal ball
The 2008/2009 financial year would have to be one of the most volatile for many years. What will 2009/2010 bring for SMEs? Some say it will be tougher and there will be more job losses and some say there will be great opportunities around. Whatever the next financial year brings, every business owner needs to plan for the worst and the best case scenario.
Setting the wrong price can be costly
How do businesses determine their price to customers?
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9 things a 9 month-old can teach you about online marketing [VIDEO]
This morning, I sat down with my 9-month old son, Julian, to feed him breakfast. This is one of the jobs allocated to me as a first-time, new father. Remembering the arduous steps required to complete yesterday morning’s meal (and the day before that), and contemplating how bizarre it is that I must work so hard to provide him something that will make him stronger and healthier and happier, I began to think about online marketing. Yes, the brain works in mysterious ways. (And I am kind of sleep deprived.)
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