Contributor
Latest Posts
Busting the top 5 myths & misconceptions of VoIP telephony
With NBN on the horizon, there has been an increase in businesses looking to take the ‘virtual leap’ towards high-quality, feature-rich IP voice solutions, commonly called VoIP (Voice over IP) or hosted/virtual PBX. There are other options to the traditional landline for business telephony.
I’m not a pilot, so stop asking me to the fly the plane! Why marketers are marketers and coders are coders
A trend appears to be emerging in the world of digital marketing. There is an increasingly common expectation that marketers should be able to code. Yet, coders are not expected to be able to market or do sales. Why are companies trying to turn marketers into generalists?
7 good reasons why you should never use overseas web developers
Seeking a reliable web designer who understands your business better, who’s able to grasp the mindset of your site users, and who fulfils the requirements of the search engines is always desirable for your website’s success. In this respect, nobody qualifies better than your local web designer.
10 nerdy questions to ask an SEO specialist in person
You will likely be working with the nerd specialist throughout your campaign and it’s important that you meet this person in order to not only give them a chance to understand your business but to also judge for yourself whether you are comfortable working with them. What is their experience? Are they active in the community? Are they passionate about SEO? Do they show an interest in your business?
Talk more, listen less (and other strategies to make clients hate you)
The truth is nobody really cares about us or our business. Just like all of us, their favourite subject is themselves. So why not we just let them do 95% of the talking? Remember that listening, not talking, builds trust.
Do your research: 6 tips for digging up the dirt on SEO companies
Armed with your newly-found SEO knowledge, you can likely cast a critical eye over several websites. However, even legitimate-sounding SEO companies may not be all that they seem. The next stage is all about digging deeper into the companies and, naturally, you’ll be wanting to use Google to dig up the dirt. Are they trustworthy? Do they use safe methods? Where are they located? Do they outsource?
5 easy ways to spot a cowboy (Is your SEO ‘Expert’ taking you for a ride?)
Choosing an SEO company is tough for any business and the fact that the industry is rife with cowboys provides an additional challenge. Who’s not telling the whole truth and nothing but the truth? Who’s in it for the quick buck and doesn’t care about your business? (Hint: if you hear, “We guarantee results!” — put the phone down immediately.)
It’s in the bag: how to plan for sales results that will make your investors happy
When something is important to us we make sure we have a plan in place to ensure it runs smoothly. We make plans for social gatherings, family and household priorities.
Going social is a business necessity, too. But do you know your LinkedIn etiquette?
Like Facebook and Twitter, LinkedIn is fast becoming a “must have” business tool, giving professionals a new channel to build networks and broaden their base of clients.
Is Pinterest a social network or marketing tool? Take your pick
If you haven’t heard of Pinterest, it could aptly be described as a ‘virtual pinboard’. It’s a place where hundreds of thousands of people share images that they like, consider funny or beautiful. Sound frivolous? Perhaps. But for many business builders, it’s a place to find out what’s popular and what consumers are thinking. In many respects, it’s just another social network, but with five killer features.
Find Us on facebook
Latest Video
Steve Ballmer vs Alan Greenspan. Product marketing 1985-style [VIDEO]
I’ve always been a little afraid of Steve Ballmer. This video doesn’t help. In 1985, on November 20, Microsoft released Windows 1.0. Steve Ballmer, ever the affable chap, stepped in front of the camera to sell this amazing new product.
Latest Comments
Anthill Amabassadors
Tech & Innovation
Sponsored by AusIndustryAusIndustry is a specialist program delivery division within the Department of Innovation, Industry, Science and Research.
Anty-Climax
Sponsored by AntmartIt’s a group buying site specifically created for entrepreneurs and business builders.
Growth & Export
Sponsored by How to become a Key Person of InfluenceKey People enjoy a special status in their chosen field because they are well connected, well known, well regarded and highly valued.
Marketing & Media
Sponsored by GoogleWhat do you know about Google AdWords? This hub was developed to answer the questions you already have, and those you haven’t thought yet to ask.
Upcoming Events
Want more leads and customers? Half day event to get big outcomes from a little budget.
Have you ever wondered… Why every industry has only a few businesses that thrive and get more leads? And they don’t suffer from cash flow problems or lack of leads, even when there is an ‘economic downturn’. They don’t have to ‘push’ or make stacks of cold calls.
WEBINAR: How to turn your knowledge into products… and build a global empire in your underpants!
This webinar is all about how to unlock your valuable industry knowledge and turn it into a product. It’s about how to increase the value of your business and take control of its future.
