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Latest Posts

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May 22, 2012 | Articles
By Nik Devidas

Cloud computing made easy

If you hang in the right circles, you may hear variations on the concept of cloud computing. Cloud computing also goes by the name of the cloud, hosted services, utility computing, grid computing, Software as a Service (Saas), Infrastructure as a Service (Iaas) and Platform as a Service (PaaS). With so many super-catchy titles, just what the heck is it? So glad you asked…

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May 21, 2012 | Articles
By Jo MacDermott

Five marketing activities you should quit doing immediately

Are you sitting at your computer wondering where your marketing dollars went? You’re not alone. Many business owners start marketing plans with grand ambitions, then quickly lose track of what’s been spent where, with what, if any, return.

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May 17, 2012 | Articles
By Joe Kafrouni

Before you launch that awesome iPhone app, make sure you’ve understood your legal obligations and responsibilities

So, you have a great a great idea for an iPhone application. All you want to do then is get on with it and ace your rivals. Not that fast. You might be better off thinking through the entire gamut of consequences — most of all the legal ones that could haunt you for years.

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May 15, 2012 | Articles
By Fiona Anson

Million dollar business secrets: Lessons from The Voice

Think that a reality show has nothing to do with business? Think again. I don’t know about you, but I’m hooked on The Voice. With other talent’ programmes delivering pretty much the same old format, The Voice has a positive new take that’s proving a ratings winner for the networks.

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May 15, 2012 | Articles
By Ross Scutts

Six hard questions that will make you find direction in life

Without having clearly-defined goals, the chances of living the life you deserve are not in your favour. Do some serious navel gazing and then, you need to ask yourself a few powerful questions. What are the chances of achieving your goals if you have not set them?

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May 14, 2012 | Articles
By Mark Cameron

Six things every business must include in their strategy if they want to be a social business

People are at the centre of almost every business. Customers, shareholders, staff and other stakeholders are increasingly talking to one another. Lately, their conversations increasingly are taking place online and even more so on social media platforms. So, whether you like it or not, you are in a social media business.

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May 9, 2012 | Articles
By Ross Scutts

The Top 11 rules to make you a master of your own finances

I believe there is no decision more important than to take charge of your own financial future. We live in a country of opportunity and yet most Australians are buried in credit card debt, car loan debt, personal debt and other debt. Don’t get me wrong, debt is not a bad thing per se, but there’s good debt and bad debt.

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May 8, 2012 | Articles
By Sue Barrett

Stop undermining your own business. Why discounting is a bad idea

Do you cut prices, and give up your margin, because you don’t know how to say ‘no’?  If you do, it’s time you realise that it is no good for anyone — not you, your customer or the industry. 

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May 7, 2012 | Articles
By Louisa Dahl

Three years building it, three days to close it. How I made the decision to shut down my startup

Two months ago, I made one of the hardest decisions in my life. I decided to shut down my startup business, Skimp. It took me three years to build the business. In the end, it took me just three days to close it.

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May 7, 2012 | Articles
By Paula Ward

Three things women say that are annoying

“Things just fell into place”

“I guess I was due a turn”

“I’ve been lucky”

Rubbish. You make your own luck. Preparation and hard work is what will put you in the right place to experience ‘luck’ and bring new opportunities.

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Waiting for the great leap forward? I think it’s already here [VIDEO]

Throw away your keyboard. Discard your mouse. All you need to do to control your computer is wave your hands about. No instruction manual needed, just a teeny, tiny device that reads your hand motions. Really. The revolution in human-computer interaction just took a massive leap forward.

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Upcoming Events

MAY
29

Want more leads and customers? Half day event to get big outcomes from a little budget.

Have you ever wondered… Why every industry has only a few businesses that thrive and get more leads? And they don’t suffer from cash flow problems or lack of leads, even when there is an ‘economic downturn’. They don’t have to ‘push’ or make stacks of cold calls.

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MAY
22

WEBINAR: How to turn your knowledge into products… and build a global empire in your underpants!

This webinar is all about how to unlock your valuable industry knowledge and turn it into a product. It’s about how to increase the value of your business and take control of its future.

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