Anthill Cool Company Awards
The Cool Company Awards were launched in 2006 as a way for Anthill to acknowledge and celebrate Australian organisations that are doing things differently to bring about positive change. Cool Companies stay one step ahead of the rest. They breed leaders who are rule-makers and rule-breakers. They are trend-setters in attitude and action. Quite simply, they are … cool! More
ZSA ZSA Property [WINNER, NEW BUSINESS]
Company: ZSA ZSA Property
ZSA ZSA Property is shaking up real estate in Western Australia.
“After many years working in real estate, I didn’t relate to the industry. Agencies all blurred into one and I was sick of the archaic one-dimensional thinking — ‘same old same old’ marketing techniques, unattractive marketing and lack luster innovation. I wanted to shake up the industry and provide a better alternative,” said ZSA ZSA Property Managing Director, Danielle Geagea.
In 2012, Danielle saw a gap in the market to bring style to real estate and provide a fresh experience for the consumer in the urban marketplace. Thus, ZSA ZSA Property was born the following year.
The company aims to provide a better real estate experience for the consumer, provide options for the urban market and challenge the industry status quo.
“We are about getting results through high standards of marketing, building a tribe and building relationships,” added Danielle.
And ZSA ZSA is diverging from the traditional real estate sales model by offering value through content.
“We “give” to get.,” continued Danielle.
“We utilise social media/email to connect with our “tribe” and communicate not just our real estate listings and industry updates, but lifestyle and aspirational content, eg. interior design, architecture, art, travel, compelling offers and co-labs.”
A real estate company that understands the value of content and social? That’s truly cool!
ZSA ZSA Property Video:
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