Comments on: 10 secrets to marketing SMEs online http://anthillonline.com/10-secrets-to-marketing-smes-online/ Business help for entrepreneurs, startups and small business owners in Australia | Business > Innovation > Technology > Entrepreneurship - Anthill Magazine: It's Where Ideas and Business Meet. Fri, 10 Feb 2012 14:06:00 +0000 hourly 1 http://wordpress.org/?v=3.1.1 By: Donny Raybon http://anthillonline.com/10-secrets-to-marketing-smes-online/#comment-3052 Donny Raybon Wed, 22 Apr 2009 02:03:47 +0000 http://anthillonline.com/?p=6996#comment-3052 I would like to than the owners of this site.it has lots of good information and i hope that i can contribute to it on a daily basis.thanks and keep it up I would like to than the owners of this site.it has lots of good information and i hope that i can contribute to it on a daily basis.thanks and keep it up

]]> By: Fred Schebesta http://anthillonline.com/10-secrets-to-marketing-smes-online/#comment-1509 Fred Schebesta Mon, 16 Mar 2009 07:16:11 +0000 http://anthillonline.com/?p=6996#comment-1509 Both are fantastic. The main thing is to get your number up there: Websites in general convert at around 1%. What is happening to the other 99%? Most of them just don't want to order online and that is where your phone comes in. Its just a reality in Aust that people arent that comfortable with online ordering. Brand tip ********* Each of these numbers says something to the customer 1300/1800 = bigger sized company and more processed driven. If you want to look like that put one of those. 02 XXXX XXXX = more boutique and personalised. You are going to get private attention and special service. If this is what you want your prospective customers to think of you put that one. Both are fantastic. The main thing is to get your number up there:

Websites in general convert at around 1%. What is happening to the other 99%? Most of them just don’t want to order online and that is where your phone comes in. Its just a reality in Aust that people arent that comfortable with online ordering.

Brand tip
*********
Each of these numbers says something to the customer
1300/1800 = bigger sized company and more processed driven. If you want to look like that put one of those.
02 XXXX XXXX = more boutique and personalised. You are going to get private attention and special service. If this is what you want your prospective customers to think of you put that one.

]]> By: Tom Foster http://anthillonline.com/10-secrets-to-marketing-smes-online/#comment-1476 Tom Foster Thu, 12 Mar 2009 23:25:51 +0000 http://anthillonline.com/?p=6996#comment-1476 Hi Fred, I enjoyed reading this article of yours. Under item 3, Build trust and credibility, you mention including your landline number as evidence of a fixed address. What is your opinion, if any, on whether that number is a 'traditional' landline number, eg 02 9123 4567, or a 1300/1800 number? Thanking you in advance Cheers Tom Hi Fred, I enjoyed reading this article of yours.

Under item 3, Build trust and credibility, you mention including your landline number as evidence of a fixed address.

What is your opinion, if any, on whether that number is a ‘traditional’ landline number, eg 02 9123 4567, or a 1300/1800 number?

Thanking you in advance

Cheers
Tom

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